See tips for avoiding scams when buying or selling cattle online from The University of Florida Institute of Food and Agricultural Sciences.

We’re in a digital age, and that means that many things that were once done in person are now done online. According to a UF/IFAS blog, “there is an added risk when selling online that many are unaware of. Scam artists have begun infiltrating the livestock industry through targeting online cattle buyers and sellers. Awareness about this potential threat and knowing what to look for when talking to buyers and sellers can help you navigate the attempts of scammers to deceive you as you attempt to buy or sell cattle online.” See tips for avoiding scams when buying or selling cattle online from the UF/IFAS blog below.

Tips for Buying or Selling Cattle Online

The UF/IFAS blog offers the following tips for avoiding scams when buying or selling cattle online:

  1. “Research:
    • Verify the legitimacy of potential buyers or sellers by researching their names, operations, and provided addresses.
    • Check online platforms and social media pages for information about the individual or operation.
  2. Industry Knowledge:
    • Legitimate buyers or sellers should demonstrate experience and knowledge of the cattle industry.
    • Be cautious if a party asks only basic questions or lacks industry-specific knowledge.
  3. Ask Detailed Questions:
    • Engage in conversations that require more in-depth knowledge, helping to gauge the legitimacy of the other party.
    • Request specific information, such as addresses for transfer papers, to verify their identity.
  4. In-Person Inspection:
    • Insist on viewing the cattle in person before finalizing any transactions.
    • Physical inspection helps ensure that the cattle exist and meet your expectations.”

See red flags when buying or selling livestock online in a subsequent blog.

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